Under the background of strict regulation and strong governance in Chinese environmental protection industry, regulations like 'the Action Plan for Soil Pollution Prevention and Control', 'the Action Plan for Air Pollution Prevention and Control' and 'Environmental Protection Law' have been released.

Except for environmental enterprises, other end-users from municipal administration, industry and rural governance fields are continuously concerned about laws & polices, latest technologies and trends in related areas. Especially in South China, Guangdong province is focusing more on environmental issues in heavily-polluted industries. Recently, Guangdong Provincial Environmental Protection Bureau announced the results of its enforcement in the first quarter of 2016, there were 15 illegal cases. It is said that the maximum amout of the fines per case was up to 5.49 million CNY.

The market is growing rapidly since the government has been thinking highly of environmental issues. However, compared with East China area, although the marketplace in South China has great potentialities, there was no ideal business platform before.

The reason why you choose IE expo Guangzhou as your first platform to develop your environmental market in South China and Southeast Asia

The parent show of IE expo series, IFAT Munich, is the world¡¯s leading environmental trade fair for technologies and products since 1966. IFAT 2016 was occupied with 230,000 sqms show area. There were 3,097 exhibitors from 59 countries as well as 138,000+ visitors from 170 countries. Meanwhile, IFAT's global series have been held in Germany, China, India, South Africa and Turkey for decades.

IE expo as IFAT's biggest affiliate show in Asia, the 17th edition has broken its record for 1,303 exhibitors (+ 20 percent) from 30 countries and 43,000 visitors (+ 7 percent), which is believed that IE expo has a stable market position- especially in East Asia. Driven by growing market and its own plan to expand geographically, IE expo, along with Guangdong Association of Environmental Protection Industry, launched the first 'Guangzhou International Environmental Protection Exhibition and IE expo Innovation Conference 2015'. Guangdong Environmental Protection Industry Association, as one of the organizers based in Guangzhou, is an influential industry association. It was found from 1986 and its 900+ members are environmental companies and institutions. In 2015, Guangdong Environmental Protection Industry Association is awarded the prize of 'National advanced social organization' by the Ministry of Civil Affairs of P.R.C. Besides, it also maintains cooperation with numerous industry associations, which could help exhibitors to better understand the marketplace in South China. After passing the qualification from the head quarter in 2015, it will officially join IFAT family in the name of 'IE expo Guangzhou 2016' this year.In 2015, 201 exhibitors from 13 countries presented their latest solutions and technologies in the field of water, waste, air pollution control and site remediation while 14,148 industry professionals attended this feast. Moreover, positive feedbacks from participants motivated the organizers to take more efforts on IE expo series as well as to connect exhibitors with the market in South China and Southeast Asia.

IE expo Guangzhou 2016 is expected to attract 400 domestic industry leaders to showcase at China Import and Export Fair Complex (Canton Fair Complex)-the best exhibition hall in Guangzhou.

On the other side, international key players in environmental industry have shown interest in the market in South China. After visiting 'Guangzhou International Environmental Protection Exhibition and IE expo Innovation Conference 2015', Korea Environmental Preservation Association, IE expo's long-term partner, had confirmed to attend IE expo 2016 together with its member companies in terms of National Pavilion. Besides, firms from countries with advanced environmental technologies like Germany, France, U.S.A, Japan, Switzerland Austria, Singapore, UK and Austria are considering to showcase at IE expo Guangzhou 2016.